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Media Training

Session 1: Combating Negative Press and Messages in Our Districts

This event was held Friday, September 28, 2018 at CAPSS

Ann Baldwin, President of Baldwin Media, has been working closely with superintendents and school districts across the state of Connecticut and beyond for over 15 years to assist  them with strategic communications. In this session, Ann will share real-life case studies impacting our schools by outlining what happened, action steps that were taken, and analyzing results. This session will highlight the common issues impacting communication in local districts as well as provide the tools and solutions to combat social and traditional media as well as every community’s’ vocal minority. This will be a hands-on, interactive solutions session that you won’t want to miss.

Session 2: Tools and Tips for Positive Communication in Your District

This event was held Friday, October 26, 2018 at CAPSS

In today’s noisy environment, many superintendents are finding it very difficult to focus on their job as an administrator. It has become more and more difficult to create positive messages and share the good things that happen in our districts. In this interactive session, Ann Baldwin, President, and CEO of Baldwin Media, will present and share with you best practices for more effective and positive communication in your school community and beyond. If you’ve been struggling with trying to get out a positive message, then you won’t want to miss this session.